I am overwhelmed by the 50 Shades of Grey phenomenon. I have seen the media hype the book and the movie have received. The public is black-and-white divided on the interpretation of the trilogy; a story portraying abuse of power and women for some and a modern romantic fairy tale with innocent princess and handsome hero for others. People in the theatres have been seen uncontrollably aroused while watching the movie. Others have ended up in jail or sadly dead while reenacting scenes from movies. The story of Christian Grey and Anastasia Steele has even inspired police crime prevention campaigns; it has resulted in record sales of Online porn, sex toys sells; and, it has motivated people to educate themselves about sex and BDSM. Finally, some claim that teenagers who watch the movie are doomed to have abusive and violent love relationships. We have created amazing films and well supported books about conservation issues, yet we are still lagging at inspiring massive behavioral changes as watching the 50 Shades of Grey movie has been seen to do. I have read the first book and I still don’t know why the hype is for. I would like to know how it became so successful in attracting media and inspiring actions, either good or bad ones. Whatever the secret is, I would like to know it. I want to find out so that I could use the same strategy for nature conservation. We have created amazing films and well supported books about conservation issues, yet we are still lagging at inspiring massive behavioral changes as watching the 50 Shades of Grey movie has been seen to do. I am yet to hear of people massively investing in renewable energy sources after understanding, with the help of the An Inconvenient Truth movie, that the
I am overwhelmed by the 50 Shades of Grey phenomenon. I have seen the media hype the book and the movie have received. The public
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